LaShonda Anderson-Williams

Chief Customer & Commercial Officer, Salesforce Industries


Non-Executive Director


LaShonda is the Chief Customer & Commercial Officer of Salesforce Industries. With her, she brings over 27 years of experience creating and delivering successful revenue-generation strategies within Fortune 200 organizations.

LaShonda is known as a results-driven leader who has led multiple organizations to achieve double-digit revenue growth and increased profitability through enhanced strategic planning and exceptional execution, all while building diverse high-performing teams.

In her current role, LaShonda leads the commercialization for Salesforce’s Industry Clouds, focused on the realization of deep, tangible value of Industries products. LaShonda is focused on driving customer success and lifetime value that directly impacts customer opportunities and challenges.

Her success is driven by decades of deep executive experience which enables her to deliver strong performance. This is due largely in part to her strong collaboration skills leading cross-functional teams with Sales, Technology & Product, Enablement, Marketing, Customer Success Groups, as well as Alliances & Channels. LaShonda is a seasoned business executive with a proven track record of driving customer acquisition and retention across multiple business segments including SMB, Channels & Alliances, Business Applications, and more.

As a successful leader, LaShonda understands the importance of setting the right culture to drive success in an all-digital world. Her leadership philosophy emphasizes the importance of leadership development, employee engagement, and growth. Her inspirational leadership style has created world-class team cultures through balanced coaching and clarity on expectations and results. As a result, LaShonda has attracted top talent to join her teams across the largest technology companies such as IBM, Microsoft, and Salesforce.

LaShonda currently serves on the board of Digimarc (DMRC) and Medical Informatics Corp. She also serves as an advisory board member for the UofH College of College of Technology & Engineering Board, as well as FlockJay.

She has been honored among the 2024 Most Influential Executives in Corporate America by Savoy Network, named as one of the 2021 Top 50 Most Powerful Women in Technology by the National Diversity Leadership Conference, as well as one of the 2021 Top 25 Women Leaders by The Healthcare Technology Report.